iCrossing is a global digital marketing company that combines talent and technology to help world-class brands find and connect with their customers. The company blends best-in-class digital marketing services -- including paid and natural search marketing, Web development, social media, research and analytics -- to create integrated digital marketing programs that engage consumers and drive ROI. iCrossing clients include over 40 Fortune 500 companies and such recognized brands as The Coca Cola Company, DuPont, Office Depot, Toyota and Travelocity. Headquartered in Scottsdale , Arizona , the company has 550 employees in 13 offices in the U.S. and Europe . Find out more at www.icrossing.com.
The Senior Media Manager participates in all aspects of executing high profile and complex clients’ search media campaigns, including initial planning, implementation, monitoring, optimization, analysis and reporting.
Major Job Responsibilities / Accountabilities:
Manage paid search campaigns. Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions. Communicate with clients on all elements of the campaign, including performance reporting, project status and client goals. Maintain high levels of up-to-date knowledge of best practices and strategies in the management of online paid media. Develop online media strategies to optimize the competitive position of iCrossing paid media and participate in the effective management of the business plan and surrounding forecasting. Manage paid media teams. Support and develop team members to optimize their performance, contribution and job satisfaction. Provide senior-level support to clients managed by team members as needed. Participate in the hiring process ensuring the best resources are selected for the team.
Bachelor’s Degree or equivalent work experience Minimum 2 years of experience in search engine marketing (ie: experience with bid monitoring and adjustment of search media campaigns across multiple sites, defining terms and writing effective copy, highly relevant and targeted to clients' products and/or services.) Experience with internal site visitor reporting/tracking programs or software. Strong Excel skills Ability to handle multiple tasks in a fast-paced environment, under tight deadlines. Demonstrated analytical skills. Strong verbal and written communication skills. Detail-oriented and organized. Exhibit enthusiasm, passion, creativity and commitment.
Interested candidates, please include a cover letter detailing your interest and fit this role.
iCrossing is not accepting external staffing partner candidate referrals for this open position.
